By Kat McDaniel, Principal at MEDiAHEAD

MEDiAHEAD: Can SleevingMEDiAHEAD works locally with craft beverage brand owners of all sizes. And we work in markets that include energy drink, craft beer, kombucha, coffee and cannabis-infused beverages.

Why should you use can sleeving instead of printing on cans?

Direct can printing can limit the color and design of your can, while sleeves provide a 360-degree high-resolution graphics coverage with a full-spectrum of colors, along with tactile finishes such as matte, gloss and foil treatments.

Because MEDiAHEAD is local for the Kansas City Metro, we can offer quicker turnaround times. Using a shrink sleeve can get your product to market in a fraction of the time required for a printed can – usually a few weeks instead of several months.

Can sleeves are printed on the inside of the film, providing protection against scratches and scuffs that can occur during production and transportation.

When bringing a product to market, can sleeves can be done for a much lower minimum. MOQs can be in the truckloads for printed cans, while sleeved cans can be ordered in quantities as low as 500, allowing you to test and respond to your market.

You will never have to discard a printed can because the can printing is obsolete. Sleeves can also be used to cover up existing printed cans on obsolete inventory, turning a loss into a money maker.

If you would like to talk about how we can help you with your can sleeving needs, please call us!

MEDiAHEAD: Can Sleeving MEDiAHEAD: Can Sleeving

By Michele Stilwell, Director of Marketing and Accounting at MEDiAHEAD

MEDiAHEAD: Hint WaterHave you heard about Hint Water? Founder Kara Goldin developed hint water back in 2005.

Kara was fed up with the sugar preservatives found in juices so she decided to create a healthier drink in her own home. She sold it directly from her garage. And it was a success!

Hint also sells sunscreen. Kara actually found an ingredient in some sunscreens that actually causes skin cancer, so… true to form, she developed her own sunscreen. The sunscreen has a protection rating of SPF 30 and has the same essences used in the Hint water. It is healthier and smells like fruit!

Our fearless leader, Kat McDaniel, went to an event where Kara was speaking. So inspired by Kara, Kat started drinking Hint water while going through her cancer treatments. One of the side effects of her treatment was dry mouth, and man did she go through the Hint water. I would go into her office and see a recycle bin full of empties every week.

So I started drinking Hint water too.

And….. I love it!

So why Hint water over other products? Well there are several reasons:

  • Hint delivers refreshment without sugar, diet sweeteners, calories or preservatives.
  • Their water brands are NON-DMO certified and WHOLE30 approved.
  • They are vegan and contain no MSG, nuts, soy or gluten.
  • The bottles are BPA-free and they continuously improve on bottling to reduce the amount of plastic and other non-renewable resources they use.
  • Hint water is infused with delicious hint fruit essences and are available in still, sparkling and caffeinated still varieties.
  • There are several flavors to choose from.

You can find these great products on their website at https://www.drinkhint.com/