Michele StillwellBy Michele Stillwell, Director of Marketing and Accounting at MEDiAHEAD

Quite a year, right?

The Corona Virus has affected our lives in every capacity. It has taken a toll on all of us that is for sure. 2020 will be a year that will be very hard to forget!

We’ve sheltered in place, socially distanced, covered our faces and washed our hands repeatedly since the beginning of the year. I don’t need to remind you of all the other things we have had to do or could not do for any extended period of time.

I know that 2020 will not be a year that we remember with fondness and reverence, but we believe that it is now more important than ever to send good wishes to friends, family and business acquaintances.

Seasons Greetings CardSending holiday cards shows that you’re thinking of others during this time of year. And there’s a good chance they haven’t seen your smiling face for a while, so what a great opportunity to brighten their day! This is the best time to send a holiday card… any time after Thanksgiving is what we have heard. Sending an annual greeting card can help market your business as well!

Benefits of Sending Holiday Cards

  • It generates goodwill. It’s a contact point that’s non-salesy
  • It is a way to reinforce your brand, by including your logo
  • A great way to win back clients – a simple reminder that you’re still around
  • A perfect way to offer gratitude for their business in 2020
  • Usually, a holiday card will get opened!

Now is the time to send holiday cards and MEDiAHEAD can help. Let us do the work for you. You can create your card, or we can help you. After that, just send us your mailing list and we can do all the rest for you.

MEDiAHEAD - Happy HolidaysIf you have several locations and want different cards for each location, we would be happy to accommodate.

If you have several signatures you would like inside the card, we can assist with that as well.

We want to make this holiday as easy as possible on you and your business. Let’s get some good holiday wishes out to our friends, family, co-workers and other business acquaintances. Spread some cheer this holiday season!

Give us a call at 816-931-7900 or email us at help@mymediahead.com

Michele StillwellBy Michele Stillwell, Director of Marketing and Accounting at MEDiAHEAD

You need that RFP ASAP! Let us help you with that. We are your partner who can meet your critical needs and have the tools and the equipment to get it done.

RFP = Request for Proposal

Several of our large clients already have an RFP builder on their Web-to-Print Marketing and Distribution portals. With its build on demand functionality, you are the driver.

Imagine you are sitting in your next meeting with your client. Your RFP is personalized with the portfolios of the pictures of the team that’s going to work on their project. It’s specific to their needs and it’s been printed with their personal pricing page. All the company information is included, and you look like a rock star in your presentation. You might even make them think, “If you can execute your proposal this well, I am sure you can execute our project.”

MEDiAHEAD: On Demand RFP PrintingThe great thing about all this content being on your Web-to-Print portal is efficient customization. When your company data information changes, you (or your marketing team) can make those changes in your portal and BOOM! It’s done. The next time you generate an RFP, your company data sections will be up-to-date. The options are limitless!


Unique cover pages, adding your company business information, case studies, company information, cover letter, maps, product data sheets and so much more. With our new digital printing press, we can make that cover page thicker, add spot clear, and many other options that no other press in Kansas City can offer.

WOW. You just made a huge impression on your client!

Many people learn more quickly by seeing something instead of reading about it. Let’s do a demo together! We’ll show you what a Web-to-Print portal is all about and how it can help you win more business. Give us a call at 816-931-7900 or email help@mymediahead.com to see what’s possible.

MEDiAHEAD: On Demand RFP Printing

Corbin Bronze - Coffee Table BookBy Kat McDaniel, Principal at MEDiAHEAD.

Last year I was blessed to work with Tom Corbin and Julia Velasquez on Tom’s new coffee table book, Tom Corbin Continued. It had been thirteen years since the printing of his first book and his new book follows how he has continually grown and evolved over the last ten years.

The New Coffee Table Book

Tom’s wife Susie called me for advice because they were considering printing the book in Italy. After visiting the facility and seeing the quality that was possible here in Missouri, they decided to print with us.

It was a blast to see Tom working, clay flying, in his studio – it’s amazing to see how Tom moves back and forth between clay and canvas and back again.

Julia seamlessly brought everything together on the book. She flawlessly executed the production, design, color correction of all the photos and looked at every sheet during the press run. There’s an intense amount of pressure when you’re producing a 288 page perfectly bound book like this – if something is wrong, it’s going to be around for ten years plus. And I was thrilled to receive a work of art from Tom as a thank you for the work we did on his newest book!

Corbin Bronze - Work of Art

I’ve known Tom and Susie for many years because our daughters went to school together. If you know Tom, you know that he is one of the nicest people. He doesn’t let his success make him unapproachable. They’re also huge supporters of the art community here in Kansas City.

We are truly lucky to have an artist of Tom’s caliber here in Kansas City.

Please visit his studio, in a historic old firehouse, on Southwest Boulevard – it is absolutely packed with incredible sculpture, paintings and furniture.

We need to invest in our local artists to ensure that they thrive and stay in our community.

Corbin Bronze - Coffee Table Book Corbin Bronze - Coffee Table Book

We are so excited to tell you that you can now go to the MEDiAHEAD website and place your order online!

If you’re in a hurry or need your printing in a JIFFY, just go to our site and fill out the easy to use form.

New Order Forms on our website

On standard items (business cards, 8.5 x 11 brochures, postcards) you can pick up your order the very next day! Yep, you heard it here first, the very next day!

Examples of jobs that could be uploaded using our new order form.

Sample File Upload for our new Order Form Sample File Upload for our new Order Form Sample File Upload for our new Order Form

You can upload any of the following file types: jpg, jpeg, pdf, doc, docx, ppt, pptx, pps, ppsx, xls, xlsx, psd. You can upload as many as five documents, but the total size must not be larger than 100MB. If you need to send us more files or more data than that, let us know!

If you want an estimate on your job, you can request an estimate with our online estimate request form. Yes, all at the touch of a few buttons.

We will get back to you quickly.

You will also see a new, little green envelope on our home page. If you have any questions at all during the process of sending a job or filling out the forms, click the green envelope icon. This will allow us to chat about your project!

Don’t forget to check out our blogs, come and meet Izzy or just swing by for a chat with our team here at MEDiAHEAD!

Kathryn McDaniel

By Kat McDaniel, Principal at MEDiAHEAD.

I started working with The Mission Project this year because my stepson is autistic and participates in their program.

The Mission Project allows adults with disabilities to live independently in their own apartments in Mission, Kansas. The Mission Project’s vans drive them to their jobs, one of the requirements of the project. They also receive classes offering social skills and coaching to live a successful life within the community.

Fundraising Dilemma

In previous years, they mailed out the standard letter, envelope and reply card to previous donors. Unfortunately, last year they only raised $3,800 which didn’t even cover the cost of the printing and postage.

This year, because all the participants of The Mission Project live in Mission, we decided to appeal to residents who are familiar seeing them in the community. We purchased a list of the one mile area around their community center, with a household income at a certain level and an age range of 35 to 65 years old.

The Design

Our art director designed a colorful 8 ½ x 16 letter with lots of photos of the residents and we mailed it in a colorful 6 x 9 envelope with a return envelope. We also purchased a website URL for a landing page where they could donate online – AGoodFriendHelpsOthers.com.

The Mission Project 2019 Fundraiser

I’m happy to report that we helped The Mission Project raise over $22,000!

For our annual appeal campaign this year, we set a goal to collect $15,000 in net profit (after expenses). As I mentioned earlier, we raised a little over $3,800 last year. We decided to donate the printing and list research costs and only charged the actual postage for mailing the requests for donations. After expenses of only $1,096.41 we raised $22,431.59!

Personalization is so important in today’s giving climate. People want to feel that they personally connect with the causes they’re donating to. By highlighting a neighbor that they see around Mission – Ellen for example, who has one of the biggest smiles you’ll ever see – we were able to increase donations and increase community awareness for all the participants.

You can learn more about the Mission Project by visiting www.themissionproject.org!

The Mission Project 2019 Fundraiser

LeRay WarriorBy LeRay Warrior, Principal at MEDiAHEAD.

Over the last three decades, MEDiAHEAD has developed a stellar reputation in and around the greater Kansas City area, making us a top choice for printing, distribution, and portals for many of Kansas City’s major brands.

However, as the MEDiAHEAD brand goes from strength to strength, it’s important to remind potential clients that we don’t just serve companies from our city. Indeed, we have clients spread across the country. I recently took a trip to Omaha, Nebraska, to meet some of those clients, spending the rest of my time pitching new prospects and getting to know the city.

Here’s what I learned from the experience.

My Trip to Omaha

OmahaOmaha isn’t that far from Kansas City; just a three-hour drive up the Interstate to be precise. As I made my way there, I was excited to see what it had to offer, as it’s not a place I’ve visited often. All I knew beforehand was that Omaha is home to Berkshire Hathaway and its owner Warren Buffet, one of America’s wealthiest individuals and the College Baseball World Series.

I’m happy to say Omaha didn’t let me down. Not only did I have some productive meetings and encouraging talks with prospects, but I enjoyed the city itself. The highlight for me was my dining experiences, with a great Italian restaurant. I also visited a new breakfast spot that served up not only delicious food but a very welcoming atmosphere too. 

As a result, I’m already looking forward to my next trip. If you know of any great spots for either food or entertainment in Omaha, let me know in the comments below, and I’ll be sure to check them out!

Why It Pays to Add the Personal Touch

Here at MEDiAHEAD, we pride ourselves on our excellent customer service. We strongly believe that we don’t merely on board new clients, we add new business partners. That’s why we take the time to meet with our customers; so that we can build relationships further, truly understand client pain points, and start building solutions.

We believe this strategy is a big part of our continued success. Whereas other companies in our industry may feel that phone and email contact is enough, we go the extra mile to ensure we effectively become an auxiliary part of our client’s business. The pairing of our industry knowledge with the intimate understanding of our clients’ needs allow us to deliver excellence continually.

Super-Fast Turnaround Times No Matter Where You’re Located

Quick Turn Around TimesAnother reason we’ve managed to secure so many brands headquartered outside the Kansas City area is through our commitment to super-fast turnaround times. With our continued investment into the latest printing press tech, we can receive the necessary files and have them printed and ready for dispatch within a couple of hours for those last-minute rushed orders.

The fact we can do this so quickly means our location holds no bearing on our potential reach. Whether you’re in California or Colorado, we can provide the highest quality solutions for your brand. Just contact a member of our team today to discuss your requirements!

LeRay WarriorBy LeRay Warrior, Principal at MEDiAHEAD.

When it comes to commercial printing, you want a company that can provide you the best quality, price & experience. Many of the large commercial printing companies maintain a huge market share and therefore customers assume they are the best option. We’re here to tell you that the commercial printing industry is changing and there are many options to consider when choosing the best commercial printer.

MEDiAHEAD stands as one of those companies that offers the best of both worlds. When compared to our competitors, we stand out on price, quality and experience.

You May Be Paying A Higher Price For A Lower Quality

That sounds like an awful experience. Who wants to pay more for lower quality?

While you may agree with us, it can be hard to acknowledge when you’re personally stuck in this trap. One of the ways to double check where you’re at is by researching the value and quality that MEDiAHEAD can provide as a commercial printer. With MEDiAHEAD, the quality of our print is sometimes dramatically higher. That means people actually get what they pay for.Remember to always double check if the quality of your order is reflected by the price you are paying.

Long Wait Times Are A Thing Of The Past


In today’s world, time is everything. As they say, “Time is money.”

Unfortunately, many commercial printers don’t believe in that sentiment. At MEDiAHEAD, we process every order with speed and accuracy because every order is a VIP order. I’ve witnessed commercial printers deliver print jobs as simple as business cards in two weeks… or longer! We get the majority of our print out the door in 24-48 hours. Additionally, our shipping department has many expedited shipping options to choose from. If you need a shipment faster than 24-48 hours, we have the ability to be flexible and help you figure it out.

The Overall Customer Experience

Your experience is probably the single most defining aspect of any partnership.

Many business owners will work with a commercial printer even if they’re lower in quality, but offer an amazing customer experience. If that’s true, you don’t have to settle any longer. MEDiAHEAD understands that an amazing customer experience is critically important. We also provide reasonable pricing… and sometimes major price savings when compared to the competition.

We know printing. And we’re dedicated to helping you achieve the best possible outcome. Trust your local, Kansas City based provider for fast, professional printing, quick turn-around and reasonable pricing.

If you have any questions, or want to give us a shot, please reach out. To start the ball rolling right now, our phone number is 816.931.7900. Our team is ready to deliver on these promises and help you create something great!

By Michele Stilwell, Director of Marketing and Accounting at MEDiAHEAD.

Our New Printing PressA need for speed, we have it!
A need for higher quality, we have it!
Larger output, we have it.

This is all coming with our new press delivering on December 16th, and we couldn’t be more excited!

The cost of production is always important, but so are print quality and turnaround times. You get both of these at MEDiAHEAD. We strive to give our clients the best quality and the fastest turnaround at a competitive cost.

Why are we so happy about our new press?

The new press produces 6,000 A4/letter 5/0 sheets per hour (100 pages per minute).

It has a 5 – Color Configuration, yes I said 5 colors and look…

Look at the Options of our new Press!

at the options:

  • Dimensional Coating Solutions
  • Intelligent Color Solutions, gamut expansion (choice of red, green, or blue)
  • Intelligent Glossing Solutions
  • Light Black HD Dry Ink
  • Gold Dry Ink
  • Clear Dry Ink
  • Opaque White Dry Ink
  • Metallic Clear Dry Ink
  • The fifth imaging unit can be gold, dimensional, glossing, gamut expansion, red fluorescing, light black and clear.

Wide Range of Substrate Types

We can now print a wide range of substrate types, sized and weights and thicknesses for application flexibility.

  • 16 lb. up to 130 lb. uncoated
  • 20 lb. up to 130 lb. coated
  • Up to 24 pt substrates

Longer sheet size is better

It is easy to assume that printing on a larger sheet reduces production costs.  This is typically the case with offset, where make ready time and associated costs need to be amortized across total production time.

A longer narrow sheet size enables:

New, larger-format applications to be migrated to short-run digital printing, where they can be produced to size in a highly efficient workflow. This includes various types of collateral, pocket folders, retail signage, dust jackets and point-of-sale materials. Just think of the options….

More efficient production of smaller jobs that are printed closer to finished size, requiring less handling and fewer cuts to finish, and generating less waste.

We offer the longer sheet with our new press.

  • Sheet sizes 14 x 20.7 (imageable area 13.4. x 20)
  • Sheet size 14 x 48 (imageable area 13.4 x 47.61)

So what are you waiting for… come by and see us, check out our new press and see what we can do.

No appointment needed!

By LeRay Warrior, Principal at MEDiAHEAD.  

Print Beats Digital MarketingThere’s no question that business operating today have to embrace the digital world. With the Internet of Things on the horizon, the need to have a digital presence is a foregone conclusion. With that in mind, many business leaders may incorrectly think they should just dump print, and digitize all marketing output.

Making that assumption would be a mistake. Many recent studies and surveys have shown that there’s still a place for print in the marketing mix. In fact, for a great deal of companies, print is still the highest performing marketing channel.

But how can this be? Here are 5 reasons – backed by evidence – that explain why print is still just as effective in today’s marketing climate.

1. Print Signifies Trust

Even the most digital savvy of generations such as Generation Z or Millennials trust print over digital sources. As part of an in-depth study undertaken last year, consumers revealed that only 16% of participants trusted social media as a source of information. Yet when asked about print, 73% trusted it as an information source.

In the current climate of constant misinformation and so-called “fake news” disseminated online, it appears that print has come to demand more respect from would-be consumers. The same study confirmed as much by reporting that 33% of those surveyed reacted to something they found on social media which they later found out to be fake news. A figure that had doubled from the previous year. Therefore, if you’ve got something important to say as a company, then print is the method to have your message trusted.

2. Print Outperforms Email in Every Way

So many of today’s marketing gurus preach the message of, “the money is in the list!”. Of course, they are referring to email lists. However, recent statistics are starting to show that consumers are becoming tired of the constant bombardment of their inbox each and every day. 70% of consumers feel they receive too many emails, and much worse, 51% delete an email within two seconds. How’s that for brand awareness?

The apathy felt towards marketing emails may help to explain why response rates from printed direct mail campaigns are 3,567% higher that they are from emails. Yes, you read that figure correctly. Response rates for targeted direct mailing campaigns average at 4.4%, whereas email averages 0.12%. If you need to instigate a response from your customers, print is the method to use.

3. Print Always Leaves a Tangible Impression

As mentioned, print is less common in today’s digital world, which makes it stand out even more. Print requires readers to actually slow down and absorb the content, which is why it’s so effective in educational marketing materials.

It also stands out physically. If you click away from a brand’s website, you may never think about it again. However, if you had received a magazine from the same company then it’s always there. A reader can pick it up and put it down, and keep coming back to it. It’s presence alone is a constant brand reminder. Which is why 60% of people think printed mail helps to keep a brand top of mind.

Eye-catching colors and bold designs can also help print marketing stand out in the more traditional settings such as office cubicles. Colleagues will ask their coworker “what’s that?” when noticing an attention-grabbing front cover, instigating a conversation about your brand.

4. Print Drives Action

Getting individuals to take action in response to your marketing is becoming harder than ever. But print still leads the way. 79% of those who receive direct mail campaigns act on them immediately, whereas just 45% of email recipients state that they deal with those messages straight away.

Similarly, of the 56% of direct mail recipients that spend time reading the materials, 92% are driven to online activity, 87% are influenced to make online purchases, and 54% engage in social media. Who said print is old-fashioned? If anything, these figures prove that printed materials are great at influencing online decision making. Therefore, they should form a vital part of any company’s marketing mix.

5. Print is Actually Greener

This point may be difficult to believe, but it’s true. Yes, the fact that printing requires the felling of trees is currently unavoidable, not to mention the environmental issues associated with the inks used for printing. However, having said all of that, the carbon footprint of a printing run is a one-time contributor. On the other hand, digital media requires energy every single time it is consumed.

A recent PrintCity report found that the paper, pulp, and printing industry combined utilizes roughly 1% of available global energy resources. To put that in perspective, data centers responsible powering cloud-based online resources use 4% on their own.

Better still, certain types of paper and inks are also easily recyclable, whereas that energy lost to powering online resources needs to be regenerated and replaced. Oftentimes, print is used more than once (think of the magazine example above), whereas the majority of our digital consumption is a “one and done” scenario.

Print Helps a Business to Stand Out

As we spend an ever-increasing amount of time online, many companies have prematurely rung the death knell for print. However, as these points have shown, print isn’t dead. Far from it. The constant noise provided by online advertising and social media has driven people to value the art of well-crafted print marketing more than ever.

Consumers are more likely to take action, engage with a brand, and even make a purchase in reaction to receiving printed materials. We know this to be the case because we spend each week helping leading brands deliver printed marketing campaigns that deliver staggering returns on investment, specifically when compared to more popular marketing tactics such as digital pay-per-click campaigns.

We’ve recognized the potential of print. By investing heavily in the latest printing technology, we are now able to deliver industry-leading turnaround times, with more touch points and a more effective fulfillment process for your business needs. Don’t hesitate to contact our team today

By Michele Stilwell, Director of Marketing and Accounting at MEDiAHEAD.

PIA LogoThe Printing Industries of America (PIA) has been around since 1887. They’re an industry-inspired and member-directed foundation. Their mission is to deliver services and products that enhance the knowledge, growth, and profitability of members through advocacy, research, educations and networking.

PIA MidAmerican created a Graphic Excellence award back in 1989 to recognize the outstanding abilities of print producers to transform paper and ink into outstanding forms of communication.

Over 2,200 entries were submitted for the June 2019 judging of the Premier Print Awards, the world’s most prestigious international print competition. The competition has over 300 categories in three different divisions. The categories reflect products such as: brochures, letterheads, direct marketing, folders, cross media campaigns and much more.

We won two PIA Awards!

2019 PIA AwardsThis year we entered the Lee Vintage Modern Book and the Lee – Smiley Book, and we WON! We actually won two awards in the category of booklets, large format – digital (over 6×9).

We were able to attend the PIA Awards Gala with all the others who entered their awesome printing into the Graphic Excellence awards competition and see all the great transformations that they’re doing. It was a cool event and we’re looking forward to competing again next year. I’m already storing up my entries!

At MEDiAHEAD, the customer comes first. Find out more about us at: https://mymediahead.com/blog

2019 PIA Awards 2019 PIA Awards