Entries by MEDiAHEAD

Case Study: How MEDiAHEAD Survived the Print Apocalypse

Post written by Kat McDaniel, Chief Innovator at MEDiAHEAD | Marketing Portal Guru | Variable Data Promoter | Analytics Advocate | Explorer In 2000 the Printing Industry of America announced that, over the next ten years, 50% of all the printing companies in the United States would disappear. It was a very sobering thought at […]

Eating Local Every Friday at MEDiAHEAD

Post Author: Michele Stillwell, Marketing Distribution Portal Enthusiast | Marketing Guru | Accounting Shark | Lover of All Animals “What a great idea,” we all told Danny! You see, it was Danny who came up with the idea that all of us at MEDiAHEAD eat lunch together as a team every Friday. The rules are that […]

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CASE STUDY: An Awesome Solution to the Annual Holiday Card Headache

Post written by Kat McDaniel, Chief Innovator at MEDiAHEAD | Marketing Portal Guru | Variable Data Promoter | Analytics Advocate | Explorer I never realized what a headache holiday cards, calendars and emails were for the marketing departments of large companies with multiple locations (and multiple senders) until we built MEDiAHEAD’s first holiday portal. Picture […]

What Do We Really Do at MEDiAHEAD?

Post Author: Michele Stillwell, Marketing Distribution Portal Enthusiast | Marketing Guru | Accounting Shark | Lover of All Animals | Bourbon Drinker Some of you may have heard our company name or you know us personally or professionally, but have you ever wondered… What do they really do at MEDiAHEAD? The best way to answer that […]

Any Other Coffee Addicts Out There?

Post Author: Michael Johnson, Senior Project Manager With my recycle bin overflowing with empty coffee cups, and my coworkers dishing out their daily dose of ridicule over my obsession with a daily coffee or two, I decided to sit down and let you all know why I love coffee so much. First off, the smell…I […]

Today My Heart Broke Into a Million Little Pieces…

Post written by Kat McDaniel, Chief Innovator at MEDiAHEAD | Marketing Portal Guru | Variable Data Promoter | Analytics Advocate | Explorer “Today my heart broke into a million little pieces…” When those words, that I’d written eight years ago, rolled across my Facebook feed memories recently, it almost stopped my heart. I’d just come […]

Living Life: A Great Reminder for All of Us

Post Author: Michele Stillwell, Marketing Distribution Portal Enthusiast | Marketing Guru | Accounting Shark | Lover of All Animals | Bourbon Drinker So there I was, sitting in my office one morning, when Mic Johnson (you know the Blue Gurus guy) showed up for our monthly blog meeting. We meet every month to discuss and brainstorm ideas for […]

Izzy Gets a Scooter

Post Author: IZZY Hey, it’s me again! This is my second blog and oh boy is it a good one! I’m so excited to tell you that I’m now a proud scooter-owner.  YES! You heard that correctly… I have a scooter. My daddy (aka Bill) puts me in his backpack and drive because apparently they […]

Print Personalization: What is it and does it work?

Post written by Kat McDaniel, Chief Innovator at MEDiAHEAD | Marketing Portal Guru | Variable Data Promoter | Analytics Advocate | Explorer We are seeing 1:1 printing or “print personalization” more and more places these days. Direct mail. Follow-up marketing collateral. Information kits. What’s the real deal with these applications? Do they really live up […]